Marketing - Study Mode

[#161] Which is the barriers to the adoption of online Marketing?
Correct Answer

(D) Low awareness, understanding of benefits

[#162] "Marketing is a human activity directed at satisfying needs and wants through exchange processes." Who said?
Correct Answer

(A) Philip Kotler

[#163] "Explain the nutritional values of different foods" is an objective of which one of the following social marketing programmes?
Correct Answer

(D) Cognitive campaigns

[#164] Signboards are a part of . . . . . . . . component of 7Ps of services.
Correct Answer

(C) physical evidence

[#165] Into how many categories can the E-commerce business be divided
Correct Answer

(B) 4