Marketing - Study Mode
[#501] The most significant advantage in the use of newspaper as an advertising medium is
Correct Answer
(B) flexibility
[#502] Which of the following is not an M of marketing?
Correct Answer
(B) Masses
[#503] Customers buy from stores and firms that offer the highest . . . . . . . .
Correct Answer
(D) customer perceived value
[#504] Which of the following is not an element of a viral marketing strategy?
Correct Answer
(A) Difficulty in transfer from one person to other
[#505] Match the following: List-I (Marketing Sub-plans) List-II (Variables) a. Baseline Research 1. Regulation b. Technical Plan 2. Customer Service c. Organisational Plan 3. Packaging d. Contingency Plan 4. Risk Management
Correct Answer
(B) a-2, b-3, c-1, d-4