Marketing Management - Study Mode

[#641] Which of the following is not included in the function of physical supply?
Correct Answer

(A) Standardization

[#642] Market where currencies of different countries are bought and sold:
Correct Answer

(B) Foreign exchange market

[#643] Assertion (A) Databases assist in market segmentation, especially behavioural segmentation such as developing loyalty segments. Reason (R) Customer Relationship Management (CRM)databases have become an asset for the analysis of customer behaviour.
Correct Answer

(A) Both (A) and (R) are correct and (R) is the right explanation of (A)

[#644] Which of the following is not a part of the supply chain management system?
Correct Answer

(D) Competitor

[#645] Which of the following is not a measure for quality of service for the consumer?
Correct Answer

(B) Competition