Advertising And Marketing Communication - Study Mode

[#151] Which of the following is not a part of content factors in the context of tourism marketing mix?
Correct Answer

(C) Airport-hotel trasfers

[#152] Advertising has been criticized because
Correct Answer

(B) it generates the demand not needed by consumers

[#153] Advertisement is a type of . . . . . . . .
Correct Answer

(B) indirect marketing

[#154] "Through newspaper any firm can reach literate customers only". Its a
Correct Answer

(B) advantage of newspaper

[#155] What an advertising agency does for proper and smooth functioning?
Correct Answer

(D) Proper structure