Advertising And Marketing Communication - Study Mode
[#141] From the perspective of sales, advertisements are required for
Correct Answer
(C) increasing sales
[#142] Which of the following has named its motels on highway using the names of birds such as Parakeet, Skylark and Red Bishop?
Correct Answer
(B) Haryana Tourism Corporation
[#143] Identity the correct set of terminology used in advertising and branding.
Correct Answer
(A) Umbrella brand, Logo, Identified sponsor, Online advertising
[#144] Match of the following. List-I List-II a. Weirs (2001) 1. Manager's discretion to choose appropriate channel of communication b. George and Jones (1998) 2. Line supervisions are rarely used c. Anonymous (2000) 3. Media high in information transmits more information d. Lewis(1999) 4. Proper medium impacts receiver's perception
Correct Answer
(D) a-4, b-3, c-1, d-2
[#145] What is the name of that continent which first published the newspaper in the world?
Correct Answer
(A) Europe