Strategic Management - Study Mode

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[#141] Which of the following is not a part of BCG matrix?

(A) Cash Crow

(B) Star

(C) Question mark

(D) Cash Cow

Correct Answer

(A) Cash Crow

[#142] In this attack strategy, the marketer must back it with a stronger attack to beat the opponent. Identify the strategy.

(A) Encirclement

(B) Flank

(C) Frontal

(D) Guerrilla

Correct Answer

(D) Guerrilla

[#143] How many steps are involved in a strategic management process?

(A) Three

(B) Five

(C) seven

(D) Four

Correct Answer

(D) Four

[#144] In the Ansoff Matrix, which of the following includes product repositioning, promoting and branding?

(A) Market Penetration

(B) Market Development

(C) Product Development

(D) Business Diversification

Correct Answer

(A) Market Penetration

[#145] Given below are the steps of strategy management. Arrange them in proper order and choose the correct answer for the same. 1. Strategy Formulation 2. Environmental Scanning 3. Strategy Evaluation 4. Strategy Implementation

(A) 2, 1, 4, 3

(B) 2, 3, 1, 4

(C) 2, 4, 1, 3

(D) 2, 3, 4, 1

Correct Answer

(A) 2, 1, 4, 3