Public Relations And Corporate Communication - Study Mode

[#156] What is essential for the employees of a company to ward off the crisis?
Correct Answer

(D) to sense the early signs of crisis

[#157] The measure of the percentage of people in the target market who are exposed to the ad campaign during a given period of time is called as
Correct Answer

(B) reach

[#158] Whose famous quote is the following? 'Good people do not need laws to tell them to act responsibly, while bad people will find a way around the laws.'
Correct Answer

(B) Plato

[#159] Public relations plays an important role because
Correct Answer

(A) it strengthens community relations

[#160] Leadership roles first emerge in which of the following kinds of communication?
Correct Answer

(B) Small group communication