Introduction To Mass Communication And Journalism - Practice Test

(A) A type of media vehicle and its reach

(B) Expenditure done on a media campaign that has been executed

(C) A checklist for media planners to help them prepare a media plan for a client firm

(D) None of these

(C) A checklist for media planners to help them prepare a media plan for a client firm

(A) written form

(B) sign and symbols

(C) gesture

(D) oral forms

(D) oral forms

(A) National Fashion of Designing Center

(B) National Federation of Development Council

(C) National Film Development Corporation

(D) None of the above

(C) National Film Development Corporation

(A) Newspaper

(B) Television shows

(C) Advertisements

(D) Radio

(C) Advertisements

(A) broad set of objectives

(B) geography/location of the targeted markets

(C) seasonality/time of introduction of the product/service

(D) all the above

(D) all the above

Introduction To Mass Communication And Journalism - Study Mode