Advertising And Marketing Communication - Study Mode
[#196] Which department of an advertising agency performs the function of assembling the typographic design patterns, engraved photos, illustrations, copy, etc?
Correct Answer
(A) Production Department
[#197] A marketing executive wants to clinch a deal. He visits the client's office but finds that the latter is too busy to talk. He should
Correct Answer
(C) talk to the assistant/secretary of the client and get another appointment
[#198] To guide their efforts the PR professionals should not 1. make a choice of tools 2. ensure receptivity 3. carelessly position his messages 4. communicate dishonestly.
Correct Answer
(B) both 3 and 4
[#199] Singha beer is packed in an aluminium can, which is a
Correct Answer
(A) primary package
[#200] During a lean period, a firm should
Correct Answer
(B) decrease the piece of its products